What matters more? Position or Advert?

Many search marketers and customer focus on position for advert above all else, neglecting the art of advert creation. A good advert grabs the customers attention and entices a click - most searchers will skim read 3 o so adverts and then pick, so good headlines are essential.

Changing up your adverts could just be the edge you are looking for - or just ask us for a consultation and we will do the had work for you.

Read more over at SearchEngineGurus . 

Posted : Thursday 8th March 2007